How To Tactfully Improve Your Apartment Rental Website's Popularity

By Julie Hastings


Don't overlook the little things in an apartment information site. Online marketing and SEO will definitely bring you traffic and possibly customers. You will have to work at it, but to make things easier on you, use these tips and take them into consideration when devising your site.

Slow loading pages are a sure way to lose traffic to your apartment information site. Anything that takes longer than three seconds will increase your chances of losing users. Rather than waiting, they would just go someplace else to find information so don't take that chance. Keep your pages 'light' and check to make sure that they are loading properly.

You should create screen casts. Recording the computer screen when you are performing any task is one of the effective ways of creating compelling videos. For example, it can be used to teach other persons about using computers or using internet. Create your own screen casts by using free software.

You should have a prominent "favorites" or "bookmarks" button on every page so visitors can add your apartment information site to their list of favored pages easily. And don't forget that at the bottom of every page, you should have a "e-mail this" and "share" button available for different social networks so that people can send what they read to friends and loved ones.

Always work and plan ideas ahead of month while in this time you will be able to deal with images relevant with your text or content. If your page deals with current topic then it needs to be updated regularly so it's good if you have plans for more than one month.

T-shirts customized with your apartment information site are a good idea for contest prizes. It advertises your website at minimal cost to you. Make sure the design is something you are proud to wear, you have to wear it often. It's worthless if you do not wear it.

Most of the smart phones and none of the Apple products support Flash apartment information sites. If you planning to make your website go universal, make sure you don't have this in excess on your pages especially when you are designing your mobile site. If you design your site with a lot of flash to make it look glossy, expect a drop in sales.

Description tags are still relied on heavily by search engines for ranking. Meta tags are not. Keep the tags brief to describe your pages so that when they are seen in results they are concise and clear.

Keep the width of your apartment information site at regular sizes so visitors don't have to scroll horizontally to view your page. This is a major turn-off and will typically send users running away quickly. Only vertical scrolling should be needed to see all of your page content.




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